JOSIE FLIPS THE SCRIPTS WITH HEARTFELT NEW SINGLE & VIDEO ‘LIFE ON THE FLIP SIDE’
Emerging country music sensation Josie drops her latest single, ‘Life on the Flip Side’. This heartfelt mid-tempo serves as a follow-up to her popular song ‘Freight Man’, and it dives deeper into her life on the road, capturing the unique and resilient lifestyle of rural Australia.
Inspired by Josie’s often used catchphrase, “catch ya on the flip side”, the song narrates her experiences growing up in the cab of her dad’s Western Star road train. “It’s telling the story of my life on the road from a different angle to Freight Man, touching on the fact it wasn’t exactly something kids in the school yard thought was cool right away”, admits the singer-songwriter. “Having been into many different stations and remote places across the travels in the truck, it truly opened my eyes to their lifestyle, the work that went into living that life, and how tough it really can be out there.”
She co-wrote the song with Ben Penna , with whom she also collaborated on her swaggering party track, ‘Down Here’. The pair penned the lyrics moments before a show. “After this show I said to him as he was leaving “That’s life on the flip side…that’s the hook”, and it was settled. Made so much sense!”
Recording ‘Life on the Flip Side’ was a joyous experience for Josie, thanks to the creative input of the MSquared masterminds, Michael Paynter and Michael DeLorenzis. “They reworked the song, adding their magic touch, and the final product is something Josie is incredibly proud of, as it perfectly captures her story and the essence of life on the road.”
The music video was filmed at the Reid River Export Depot just outside of Townsville. “I was so stoked we could film in a location that felt so real and authentic,” comments the Queensland native. “Seeing the work being carried out through the day… just felt so special and full circle to be standing there all done up filming a music video for my own song about living that life”.
Since arriving on the scene Josie’s authentic brand of country music has caught plenty of attention. Her previous single, ‘Our Place’ hit #39 on the CountryTown Hot 50 airplay charts and was added to Spotify’s ‘Fresh Country’ and Apple Music’s ‘Happy Hour’, ‘Country Risers’ and ‘Aussie Country’ editorial playlists. While her music has collectively totalled more than 1 million streams.
She has shared stages with renowned artists like Brad Cox, Lane Pittman , Wade Forster and Troy Cassar-Daley. In 2024, Josie graced the stages of several major festivals – including Country Fest, Winton Way Out West Fest, and the sold-out Lasso CMF – while soon to impress at upcoming festivals, Bowen’s Bottoms on the Grass in August and Gatton’s Lights on the Hill in October.
Josie is making waves in the Australian country music scene with her powerful voice, authentic storytelling, and undeniable swagger. Her music, deeply rooted in the country’s rural landscape, is sure to stir the soul and get boots tapping.