Elly McK & The Unbelievers – The Wind Up

Elly McK & The Unbelievers Unveil Their Stunning Third Single: “The Wind-Up”

‘The Wind Up’ – Now available on all streaming platforms, this is the perfect time to give it a listen before the band celebrates with a special single release gig this Sunday, October 27th, at 5 PM at The Standard Hotel in Fitzroy, Melbourne.

Americana/alt-Country band Elly McK (pronounced “Mack”) & The Unbelievers return with their highly anticipated third single, “The Wind-Up,” released on 10/10/24. This track continues to showcase the band’s unique take on the Americana sound, with a beautiful, heart-wrenching vibe prevailing.

“The Wind-Up” tells the story of a protagonist who’s been ground down by the pressures and strains of a relationship. As the tension builds, she realises that the time has come to break free from the bindings that have held her captive. Elly McK’s vocals, dripping with both sorrow and resolve, weave a narrative that is both deeply personal and universally resonant. The lyrics, steeped in metaphor, capture the essence of this emotional journey, while the band’s sound delivers it with clarity and depth.

In this release, Elly McK is exposed as not just a performer but as a storyteller, and The Unbelievers deliver the powerful subtlety required to let the song do its best work. The band’s instrumental backdrop serves as the perfect emotional foil – this is an outfit that knows when less is more.

Recorded at the band’s space with the usual team of Sam Price engineering, Dan Glasgow mixing and Ben Feggans mastering, “The Wind-Up” underscores the band’s commitment to creating music that is both honest and sonically rich.

Fans can experience “The Wind-Up” live on the band’s upcoming NSW tour, 17-20th October, and the release will be celebrated in their hometown of Melbourne, at the Standard Hotel, 27th October.

The single will be available from Amrap for radio play from 1st October and for streaming and download on all major platforms, including Spotify, Apple Music, and Amazon Music from 10th October.

About Elly McK & The Unbelievers

Elly McK (pronounced “Mack”) & The Unbelievers have been carving up the Americana and alt-country scene, following the success of their first two singles, each showcasing the diversity of their sound. “Down On Your Luck”, “Bones” and now “The Wind Up” explore the Americana genre in different ways while displaying outstanding musicianship. Frontwoman Elly McKinnon leads the charge with her soulful voice, backed by the formidable talents of The Unbelievers – Sam Price on drums, Jordy Hickey on double bass, and Monty Price on guitar. Known for their raw storytelling, rich harmonies, and a sound that blends rootsy twang with modern grit, the band has quickly gained a reputation for captivating live performances and evocative song writing. As they continue to carve their path, Elly McK & The Unbelievers are proving to be an undeniable force in the Australian music landscape.

Melbourne single launch:
27th October 2024 – 5pm – The Standard Hotel, Fitzroy VIC

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